In the life of any blogger there comes such an important moment for development as monetization, when the blog ceases to be a hobby and becomes a job that brings income. During this period, the sale of own products or advertising of goods and services begins.
Here the question arises of how not to lose coverage and loyalty of subscribers during sales, because one of the most important indicators of the blog’s success is audience engagement. I solve this issue daily in the blog and help students of our production center. I will share with you my own developments and techniques in this article.
Top 5 Reasons to Sell in Stories, Not in the Feed
- Maintaining Coverage
For reach, it’s safer to sell in Stories, as the content whatsapp data there is updatevery 24 hours. It’ll be easier for you to transition from sales to everyday blog topics without losing audience engagement.
- No sales in posts
Most bloggers are now more serious and responsible about their posts, making publications less often, but much better. However, many brands still prefer to see their advertising in posts, which is why they lose major bloggers as a promotion important for the week: new reposts on instagram and super-prospects for tiktok channel. This happens because the blogger is simply not ready to put up a post with advertising for a while, let alone leave it there forever.
- Seamless integration
Nowadays, Stories are interconnec storylines with their own introduction, climax and resolution, and not just a blogger’s stories about where he was and what he saw in the last 24 hours. Stories are increasingly similar to a series about life, where each event evokes emotions in the audience.
Advertising fits perfectly into the gaps between european union phone number stories. With posts, such a story is much more difficult to create, since you have to release several different types of content in the feed at once in a short period of time.