Your bid is the maximum amount you’re willing to pay for each ad. Therefore, result, such as a click or an impression. Setting the right. Therefore, bid is important for competing to show your ads to your target audience and optimizing your ad costs. When you set up your campaign, you’ll see the option to set your bid in the budget and schedule section.
ROI, or Return on Investment, is a measure of the effectiveness of advertising spending by calculating the ratio of profits earned from campaigns compared to the total costs spent. This index plays. Therefore, an important role in evaluating america phone number list the success of advertising, helping businesses decide whether to continue investing or need to adjust their strategy.
ROI calculation formula: ROI = Net profit / Total investment cost
Example: If you invest 10 million VND in an advertising campaign and earn a profit of 15 million VND, your ROI will be:
ROI = (15,000,000 – 10,000,000)/10,000,000= 0.5
- ROAS (Return on Ad Spend)
ROAS is the ratio of revenue earned compared to advertising. Therefore, costs. ROAS is an important metric to evaluate the business performance of advertising campaigns, helping businesses optimize their budgets and we are offering you an audit space improve their customer outreach strategies. ROAS is also displayed in Facebook. Therefore, Ads Manager reports.
Target group
- Custom Audience
Custom Audiences are audiences created from existing customer data, such as email lists or phone numbers. Custom Audiences allow you to reach people who have already interacted with your business, increasing your chances of conversion and building lasting relationships. When you create an ad, you can upload a customer list to create a Custom Audience in Ads Manager.
- Lookalike Audience
A Lookalike Audience is a new audience that is similar to an existing colombia business directory Custom Audience. A Lookalike Audience. Therefore, helps you expand your reach to people who are likely to be interested in your product or service, based on similar behaviors and characteristics.