If you want to start with social mia optimization, it is important to start with keyword research. The search terms you find can be add to your social mia posts. The good news: keyword optimization is still relatively new, which means there is not much competition yet.
A great example of a company that uses keyword research well is Tasty. They are a popular online cooking phone number database community. Optimizing their cooking videos with relevant keywords and captions on channels like Facebook has help them reach a wider audience. This makes them easier to find for people looking for specific recipes or cooking instructions.
Search engine optimization brings Tasty many views on Facebook
Keyword Tools for Social SEO
There are fewer specializ keyword tools for social mia than for search engines like Google. However, you can still use general keyword research tools like Semrush, Ubersuggest or Ahrefs. These tools will help you discover relevant search terms for your content.
Also read: The 6 biggest social mia trends for 2024
An alternative approach is to search for popular keywords within the social mia channels themselves. After selecting a main keyword, go to the relevant channel and enter this word in the search bar. This will return a list of long tail keywords relat to the main keyword. These keywords are often search for by other users. This internal search function can give you a clear picture of what is relevant within that topic.Start optimizing your social mia
Keyword addition
Keyword addition
Keyword addition
Tips for applying SEO optimization to social mia
Whether you are active on Instagram, TikTok, Facebook, YouTube, LinkIn, or a combination china numbers of these channels. Increasing your online presence and improving your visibility is important on all channels. They all have their own specific characteristics and approaches to social SEO. No matter which studies and statistics channel you promote your brand on, the 6 tips below will help you become more visible.