We all form a first impression of everything we see for the first time: people, places, businesses, products, etc.
And when it comes to websites or blogs in a Content Marketing strategy , most of them have less than a minute to engage visitors and make a good impression. However, that is not a lot of time.
If you have less than sixty seconds to convince a new user that you’re worth their clicks and shares, you’d better keep it short, right?
No, not really. If you want to stand out in a sea of content and keep users on your page, long-form articles are the way to go.
Long-form articles refer to pieces of content that are longer than your usual posts.
While the standard post length is around 1,100 words, long-form articles are usually at least 2,000 words and even over 2,500 words. Long-form articles are about telling stories and attracting readers.
Below I will tell you about the benefits of publishing long articles:
8 benefits of publishing long articles on your blog
1. They are visually attractive
Much of the negativity surrounding mexico telegram data long-form content is because it can be tedious and endless.
But long-form content isn’t just long, it’s also packed with visual stimulation, subheaders, and simple navigation cues to keep it informative, yet digestible.
Especially with the new WordPress editor , Gutenberg, it is very easy to insert those resources into the content.
Other things that can break up content include Tweet boxes, or even a table of contents – these little touches make a huge cumulative difference in the reception of a long piece.
By mixing visual content into thoughtful, high-quality articles, you make your walls of text amazing and mentally engaging.
2. They allow you to combine words with images
It’s not enough for a long-form article to how to use ai in social media for an smm specialist simply be 1,200 words or more. It also needs ten to twelve images to stand out and keep it from being a solid wall of words.
So, if you’ve committed to creating long articles, make sure you don’t stop at just the word count. Add some images to keep things readable and shareable.
3. They have better quality and richness of details
Long articles allow you to create better content.
How many times have you stumbled ca cell numbers upon a post that promises to be a “complete guide” only to find out that it’s just about one topic? – Well, that’s pretty frustrating.
Long-form content allows you to delve deeper into a topic, including research and commentary from interviews. It also gives you the opportunity to be thorough, and that alone can lead to higher-quality content.
4. They convey more credibility
Contrary to what many content marketers believe, long-form content is a powerful tool that brands can use to increase credibility, earn the respect of consumers , and get more from content marketing campaigns .
In an online market so saturated with content, website managers are racking their brains to find ways to stand out from the crowd.
The best way to have a positive impact on your consumers is to demonstrate that your brand is a reliable source of relevant information. Credible brands earn consumer trust!
5. They have a huge SEO impact
Why should you write long articles? Do you like free search engine traffic ? Who doesn’t like free traffic?
If you want to grow your organic reach, increase your word count, as Google likes long-form content.
Content length vs range
- Larger sites with more domain authority tend to publish longer content;
- Longer content has more keyword optimization ;
- Longer content earns more external links ;
- Skilled content creators tend to write more relevant material.
Simply adding 1,000-word posts to your content strategy can help you go a long way.